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How Talent Agency WME Is Expanding Into Crypto

The impact of Web3, ultimately, is “going to be very similar to the way that the rise of the internet completely changed humanity,” says Chris Jacquemin, head of digital strategy of WME and the partner who led the firm’s embrace of Web3. Under Jacquemin’s watch, WME has signed more than 50 Web3 creators, building an eclectic roster that now includes Mack Flavelle (co-founder of Dapper Labs, the company behind NBA Top Shot), AI (artificial-intelligence) artist Claire Silver and pseudonymous NFT artist FEWOCiOUS.

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