Alkimi Announces Strategic Partnership with Big Brain Holdings to Transform Digital Advertising

[PRESS RELEASE – London, UK, December 12th, 2024]

Alkimi, a pioneering blockchain-based digital advertising platform, is announcing a strategic partnership with Big Brain Holdings, a leading venture capital firm known for investing in cutting-edge technology companies.

This collaboration marks a significant milestone in Alkimi’s mission to transform the digital advertising landscape through increased transparency, efficiency, and fairness. The partnership with Big Brain Holdings will provide Alkimi with additional resources and expertise meant to accelerate its growth and expand its innovative solutions in the Web3 and ad tech space.

Key highlights of the partnership include:

1. Strategic Investment: Big Brain Holdings will make a substantial investment in Alkimi, further strengthening the company’s financial position and ability to scale.
2. Industry Expertise: The partnership will bring Big Brain Holdings’ extensive network and industry knowledge to Alkimi, opening new doors for collaboration and market expansion.
3. Technology Advancement: With this alliance, Alkimi will be able to further develop its blockchain-based advertising platform, enhancing its capabilities to provide more value to advertisers and publishers alike.
4. Market Expansion: The combined resources of both companies will enable Alkimi to accelerate its market penetration and global reach.

Ben Putley, CEO of Alkimi, commented on the partnership: “Big Brain Holdings have a demonstrated track record of backing companies disrupting legacy markets and Alkimi is no different. The trust and belief in our vision, paired with their track record of supporting groundbreaking technologies make them the ideal partner. We’re confident that this partnership will allow us to bring our transparent, efficient, and fair advertising solutions to an even wider audience.”

Sam Kim, Managing Partner at Big Brain Holdings, added: “We are proud to support the brilliant team behind Alkimi in their mission to redefine the standards in ad tech through significant improvements in transparency, efficiency and cost management. We particularly welcome the inclusive nature of Alkimi that provides frictionless usage for both emerging web3 and well-established, traditional web2 advertisers and publishers. Their innovative solutions mark the next milestone in the ad tech space providing previously unavailable features to everyone.”

This partnership comes at a time of growth for Alkimi, following recent successes in securing thousands of publishers and millions of dollars in revenue from advertisers. With the support of Big Brain Holdings, Alkimi is poised to accelerate its mission of creating a more transparent and efficient digital advertising ecosystem.

About Alkimi

Alkimi is a cutting-edge digital advertising platform leveraging blockchain technology to bring transparency, efficiency, and fairness to the ad tech industry. By eliminating intermediaries and reducing fraud, Alkimi creates value for both advertisers and publishers.

About Big Brain Holdings

Big Brain Holdings is a venture capital firm focused on investing in revolutionary technologies that have the potential to transform industries. With a comprehensive portfolio of blockchain businesses, Big Brain Holdings has a proven track record of identifying and supporting game-changing companies.

For more information, users may contact: marketing@alkimi.org

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